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Subject line: Fourth Lesson -Webinar Basics


Hello "autoresponder code here",

How are you today?  Well, we are winding down to the end of this short
course. But we still need to go over a few things, so today we are going
to jump right in and talk about how you can host your own successful
webinar.

As we well know, hosting a webinar requires special software platform
that allows you to share an interactive presentation over the internet.
We also learned in our last lesson that there are numerous options
available and many businesses that offer web based seminar services.
We also know that these type of software applications vary
tremendously in price and features.

Here are a few more examples of the different features include ability
to: show animation, attendee reporting and pre-registration, use audio
via public internet or integrated audio conferencing, allows audience to
see a presenters live product demo through their computer screen,
present questionnaires, audience polls, answer dialogs and manage
live questions during a presentation.

Here are a few things that you will require to host a webinar, you will
need a recording, a bridge line, a transcript, an outline, an
autoresponder, and squeeze page. You may want a video presentation
and a slide show for your webinar. You need to decide on the visuals
for your webinar at an early time. A great video presentation or
power point takes some time to prepare so be ready with it.

The secret to a successful webinar hosting is the preparation. Webinar
is not a sure thing compared to a business which can be quite easy to
pull off. You'll need to remember that while you are not directly in front of
your participants, you are still on the spotlight so the things that will
apply in the traditional presentation are still important here.

Be very prepared without any stumbling or fumbling over all your
materials. You can extend your reach to a larger audience rather than
the traditional seminar. If your seminar is recorded, this can be your
marketing tool later on.

Be sure to included preparation time in the outline. This will ensure
that the presentation will progress smoothly and goes off without a
hitch. Your outline will also help you track your allotted time frame; this
will also give you the sense of professionalism. You can also give your
participants the outline so that they can follow you and take notes.

Hosting your webinar also needs promotion. It is a good idea to start
your promotions early. Make sure that you load your autoresponder and
that your squeeze page is ready. Present your guests with good
materials and make it easy for them. If you'll be hosting a webinar with
a busy speaker, ensure that you book his time as early as possible.
Give him all the materials needed so that he will be well versed about
the webinar he'll present.

Here are a few other simple tips that you can use when hosting your
webinar. First is to keep a drink near you especially if youre the
presenter. You must ensure that you sound clear so you must prevent
your mouth from being dry.

Second, you must have a backup plan. If you'll be interviewing a guest
during the event, ensure that you have a secondary guest in case
something comes up.

Third, your call length must be for about an hour only. Remember that
your guests are on their homes and it will be hard for them to join the
seminar for more than one hour.

Fourth, you need to give clear directions to your callers since some of
them will be first timers on the webinar. Teach them what to do in case
of background noise; teach them how to un-mute or mute and other
things necessary for the seminar.

Fifth, always make your recording of the event. You can use it later or
offer it to those who will not be able to make the call. Make sure that you
acquire a webinar service which lets you record.

Sixth is the Q&A time; to add value to your call and encourage your
listeners to participate, try to have time for the question and answer
session.

Lastly, end your webinar with the call to action for the guests. Ask them
to give their feedback, give them assignments and don't forget a link to
your special offers.

A properly hosted webinar can be a great boost for your business. As I
have mentioned several times throughout this series, webinars can be
a productive and cost effective means to interact with staff, prospects
and customers. When done correctly that can turn any business into a
profitable one.

I hope today's lesson was helpful to you. Don't forget to keep and eye
out for my next email. There will be some great stuff in your last lesson.
We are going to talk about how to make a nice profit from every
webinar you host.

Until then,
"add your name here"

"your email address"

"your URL here"

